online portfolio of

jenifer daniels

crafting messages to help you raise friends.

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jenifer daniels, ma

Charlotte, NC 28273 * 704.360.0145 * jenifer@thefriendraiser.com

EDUCATION

Graduate Certificate in Professional Communication candidate 2011, East Carolina University, Greenville, NC

Certificate in Nonprofit Management (Fundraising and Leadership concentration) – 2008, Duke University, Continuing Studies, Durham, NC (2100 alums worldwide)

Master of Arts, Communication (Public Relations/Organizational Communication), 2003, Wayne State University, Detroit, MI

Bachelor of Science, Sport/Entertainment/Event Management, 2000, Johnson and Wales University, Providence, RI

Continued Education Credits

Over 20 CEUs including Principles and Techniques in Fundraising, the Center on Philanthropy at Indiana University, The Fundraising School; ABWA Professional Development Continuing Education Credits;

Professional Development courses (avg 2 per quarter) @ City of Detroit, Wayne State University & Central Piedmont Community College, Regional, State & Urban Economic Development, Entrepreneurial Management, Contemporary Principles of Management and Marketing Principles

TEACHING EXPERIENCE

COURSES TAUGHT

ENG105 – Public Speaking

COM110 – Intro to Communications

COM120 – Interpersonal Communications

COM231 – Public Speaking

LIMESTONE COLLEGE, EXTENDED CAMPUS, Gaffney, SC 10/2009 – present

Adjunct Faculty

Conducts college-level courses in the field of communication in the areas of public speaking. Develops syllabi and course materials, preparing and delivering lectures, leading and moderating classroom discussions, and administering and grading examinations. Evaluates student mastery of skills and competencies required by course outcomes.  Participate in program/curriculum/assessment development.  Administered classes on Blackboard 6.2 & in WebCT.

CENTRAL PIEDMONT COMMUNITY COLLEGE, Arts and Communication Division, Charlotte, NC 5/2008 – present

Adjunct Faculty

Conducts college-level courses in the field of communication in the areas of public speaking, interpersonal and intercultural communication. Develops syllabi and course materials, preparing and delivering lectures, leading and moderating classroom discussions, and administering and grading examinations. Evaluates student mastery of skills and competencies required by course outcomes.  Participate in program/curriculum/assessment development.  Administered classes on Blackboard.

TRAININGS

  • Diversity trainer, Anti Defamation League, “A WORLD OF DIFFERENCE INSTITUTE®” 2004-2008, various Michigan locations
  • Developed and implemented a series of self-development training modules (including entrepreneurship) specially formulated for local at-risk youth.
    • Mack Alive, 2003, Detroit, MI
    • YWCA, 2005, Detroit, MI
    • Detroit Youth Foundation, 2005, Detroit, MI
    • Midnight Golf,  2005, Detroit, MI
  • Developed curriculum for local entrepreneurship programs including ‘owning and running a small business’ and ‘public relations for entrepreneurs’.
    • New Detroit, Entrepreneurship Camp, 2003-2007, Lansing, MI & Ann Arbor, MI
    • American Business Women’s Association, Downtown Detroit Express Chapter, 2005, Detroit, MI

Related Professional Experience

CHARLOTTE MECKLENBURG LIBRARY, Charlotte, NC                                                 12/2009 -PRESENT

Communications & Marketing Specialist

Serves as project manager for specific communications and marketing projects. Creates scope and timetable, monitors progress, responds to challenges and opportunities, and ensures completion of project. Works with other members of department (other Communications and Marketing Specialists, Virtual Communications Designers, and Virtual Content Developers) to create strategies for customer-focused and intuitive virtual communications, including: social media, web tools, mobile applications, etc. Researches, writes, edits and coordinates internal and external communications. Provides timely response to requests for information from internal/external customers. Provides communications support to other focus areas in the organization.

WAYNE STATE UNIVERSITY, Detroit, MI                                                                                 4/2004 -5/2008

Assistant Director of Community Relations, the Office of the Vice President of Government and Community Affairs 10/2006 – 5/2008

Managed the university’s brand in the metro Detroit community.  Developed and maintained ongoing strategic partnerships with community organizations and business leaders. Developed communications, marketing and public relations materials such as press releases, media alerts, public/community relations campaigns and more. Developed creative print collateral and contribute editorial content for office’s quarterly newsletter.  Managed the community relations office’s Internet presence through a content management portal. Oversaw the redevelopment of the division’s website.  Maintained detailed administration, brand marketing and logistics of signature events; of ensuring appropriate staffing and resources; generating sponsorships and related revenues.

Presidential Special Events Manager/Assistant Director of Commencements, Division of Development and Alumni Affairs 4/2004 – 10/2006

Oversaw and managed the department’s signature event activities such as presidential events, university-wide events such as grand openings, ribbon cuttings and dedications (over 50 events yearly). Oversaw and managed the organization’s commencement and school/college convocation ceremonies.  Developed creative print collateral and contribute editorial content for the division’s alumni magazine.  Developed, created, and managed the Commencement office’s web presence.

FREELANCER, Detroit, MI and Charlotte, NC                                                                      1/2002-PRESENT

Public Relations, Branding and Social Media Mgmt

Produced and managed over 25 community and public relations campaigns for clients (individuals and organizations) through consulting and training services [www.jeniferdaniels.com]. Developed and managed the media, pr, branding and online campaign strategy and assist in preparation of position papers and statements. Set timetable for design, production and placement of all paid advertising and collateral materials. Design/prepare campaign literature materials including web copy and e-newsletters. Prepare press releases, assemble and design press kits. Featured as a spokesperson for various community organizations on the following Detroit television stations: WJBK, WDIV, WXYZ, WHPR, ESPN2; Detroit radio news stations WJR and WCHB and YouTube Live, youtube.com’s 1st Annual Live broadcast.

Clients:

Malcolm Graham for NC State Senate

Kelly Alexander for NC House

David Howard for Charlotte City Council

Joan Gist for Detroit City Council

Organizational Training

Developed several copyrighted self-development training modules for at-risk youths. Served as a paid trainer for the Anti Defamation League delivering the “A WORLD OF DIFFERENCE INSTITUTE®” anti-bias and diversity training modules to over 15 classrooms and community organizations.

Clients:

New Detroit, Inc’s Camp Enterprise

Mack Alive

InnerCity SubCenter

SERVICE

  • Historic Charlotte, Inc. Board of Directors – 3 year term exp Aug 2012
  • Community Relations Committee, City of Charlotte, NC – Nov 2009- June 2010
  • Neighborhood Matching Grants Committee, City of Charlotte, NC – 2 year term exp April 2012
  • Information Services & Technology Committee, Mecklenburg County (NC) –  Feb 2009-July1010
  • Arts & Science Council of Charlotte Mecklenburg Cultural Leadership Training Program Class IV grad
  • Nominee – Crain’s Detroit Business ‘20 Under 20’